Road Safety Committee

Meeting #:
Date:
Time:
-
Location:
Online Video Conference
Members
  • Councillor Stephen Dasko, Ward 1 (Chair)
  • Councillor John Kovac, Ward 4
  • Councillor Joe Horneck, Ward 6
  • Councillor Martin Reid, Ward 9
  • Councillor Sue McFadden, Ward 10 (Vice-Chair)
  • Anne Marie Hayes, Citizen Member
  • Robert Fluney, Citizen Member
  • David King, Citizen Member
  • Abdul Mannan Mohammed, Citizen Member
  • Michael Matic, Citizen Member
  • Ibrahim Naqi, Citizen Member
  • Jo Pierossi, Citizen Member
  • Sunil Sharma, Citizen Member
  • Adrianne Szabo, (MCAC Representative)
  • Louise Goegan, (MSTSAC Representative)
Staff Present
  • Allyson D'Ovidio

Staff / Agency Representatives Present

Seema Ansari, Technical Analyst, Region of Peel

Matthew Aymar, Analyst, Research & Policy, Public Health, Region of Peel

Thomas Barakat, Senior Policy Advisor, Ontario Good Roads Association

Melissa Brabant, Regional Marketing Planner, Ministry of Transportation

Don Clipperton, President, Mississauga Insurance Brokers Association 

Sergeant Reggie Dava Ontario Provincial Police, Acting Staff Sergeant

Cst. Claudia D’Amico, Road Watch Coordinator, Road Safety Services, Peel Regional Police

Sandra Fitzpatrick, Manager, Built Environment Team & Research, Peel Public Health, Region of Peel

Michael Stewart Government Relations Specialist, CAA 

Jennifer Andrade, Technical Analyst, Public Education and Outreach, Region of Peel

Max Gill, Supervisor, Road Safety

Colin Patterson, Manager, Traffic Services & Road Safety

Catherine Nguyen-Pham, Communications Advisor

Erica Warsh, Project Leader, Vision Zero

Stephanie Smith, Supervisor, Secretariat  


Councillor Dasko, Chair called the meeting to order at 1:03PM

Councillor Dasko, Chair, recited the Indigenous Land Statement.

That the November 26, 2024 Road Safety Committee Agenda be approved as presented. 

Approved (Councillor McFadden)

That the September 24, 2024 Road Safety Committee minutes be approved as presented. 

Approved (Councillor Horneck)

Any member of the public interested in making a deputation to an item listed on the agenda must register by calling 905-615-3200 ext. 3831 or by emailing [email protected] by Friday November 22, 2024 before 4:00 PM.


Each Deputation to Committee is limited to speaking not more than 10 minutes.


Pursuant to Section 57.1 of the Council Procedure By-law 0044-2022, as amended:


Deputations shall be received and the matter shall be referred to staff for a report, unless there is a resolution or recommendation passed to “receive” the Deputation. After a Deputation is completed, Members shall each have one opportunity to make a preamble statement and ask questions to the Deputant(s) or staff for clarification purposes only, and without debate.

D. Kapoor spoke to concerns with car drivers using high beam lights on City roads and to creating an awareness campaign in all languages and for increased enforcement for tow trucks. 

Members of Council spoke to an article regarding concerns of LED lights on new models of cars, gesturing to drivers to inform drivers that they might have their high beams on, and to the challenges of enforcing the issue. Direction was given to Communications Staff to create a campaign regarding concerns with drivers driving with their high beam lights on. Robert Trewartha, Director, Strategic Communications and Initiatives spoke to a campaign. 

  • RECOMMENDATIONRSC-0029-2024
    Moved ByCouncillor J. Kovac

    That the deputation by Dhruv Kapoor, Resident regarding concerns with car drivers using high beam lights on City roads be received. 

    Received

E. Warsh and A. Legrain spoke to the collision trends in the City of Mississauga. 

Members of the Committee spoke to the statistical data from the collision’s trends, to where the City of Mississauga should send their resources for safer roads, how much resources would be considered for counter measures to be implemented, where the data came from, and a reminder for pedestrians to wear bright coloured clothing at nighttime. 

E. Warsh and A. Legrain responded to questions. 

Received Councillor Reid 

  • RECOMMENDATIONRSC-0030-2024
    Moved ByCouncillor M. Reid

    That the deputation by Erica Warsh, Project Leader Vision Zero and Alex Legrain, Project Leader Special Projects with respect to Collision Trends November 2024 be received. 

    Received

C. Nguyen-Pham spoke to a communications environmental scan of road safety campaigns in neighbouring municipalities and local organizations. 

Members of the Committee enquired about the messaging being only offered in English and to have targeting messaging in different languages and creating a running red light campaign.   

C. Nguyen-Pham responded to questions and Robert Trewartha, Director, Strategic Communications and Initiatives  and spoke to the diversity community communication plan.

Received (R. Fluney) 

  • RECOMMENDATIONRSC-0031-2024
    Moved ByR. Fluney

    That the deputation by Catherine Nguyen-Pham, Communications Advisor with respect to Communications Environmental Scan be received. 

    Received

R. Mehta spoke to the purpose and messaging of a mascot and to a digital campaign mascot. 

Received (J. Kovac)

  • RECOMMENDATIONRSC-0032-2024
    Moved ByCouncillor J. Kovac

    That the deputation by Rahul Mehta, Resident regarding the Mascot Concept be received for information. 

    Received

Rahul Mehta, Resident asked the following questions:

The data is alarming, to say the least, as the number of injuries and collisions among all modes continues to rise well past pre-COVID levels and farther from the goals of Vision Zero. My question to this Committee is what we will do with this troubling information - particularly the clear gap and opportunity which exists in regards to how we design our currently sprawling and car-centric intersections. Will this Committee push for staff to develop a strategic plan for intersection improvements across the City, the area where we can have the biggest impact to improve safety and comfort for all users, but especially those most vulnerable?

Alex Legrain, Project Leader Special Projects spoke to campaigns and enhancing signalized intersections. 

Item 10.1 - public question period

Can staff or the Committee provide some numbers on how effective these curb signs are, compared to proven methods to improve road safety such as changes in street design with more trees and bike lanes, road diets, lowering of speed limits and other traffic calming measures? This is particularly relevant as more and more municipalities reduce, restrict or discourage the use of lawn signs, reduce single-use plastics in procurement and sale and limit sources of waste such as these which, in my experience, have no effect on changing public behaviour. If the Committee has metrics which prove otherwise, such as two identical roads with no other measures except one with and one without these plastic signs, that would be most helpful when considering if even more taxpayer and staff time and resources should be put into this idea.

Max Gill, Manger, Traffic Services & Road Safety responded and noted that staff do not have data related. Members of the Road Safety Committee spoke and made the following comments: to secondary roads speed limits, how traffic calming measures are measured, previous slow street initiatives, and to installing traffic safety calming measures. 

Members of the Committee discussed the Slow Down Lawn sign options and made comments related to the impact for a new bold message or for a new colour. 

Colin Patterson, Director, Traffic Management & Municipal Parking and Robert Trewartha, Director, Strategic Communications & Initiatives responded to questions.

  • RECOMMENDATIONRSC-0033-2024
    Moved ByCouncillor J. Kovac

    1.    That the Slow Down Lawn Sign - Creative Options be referred to the Road Safety Promotional Subcommittee. 
    2.    That Sunil Sharm, Citizen Member be appointed to the the Road Safety Promotional Subcommittee.

    Approved

Councillor Dasko spoke to the memorandum dated November 19, 2024 from Erica Warsh, Vision Zero Program Lead regarding the Mascot Concept go and for the matter to be referred to the Road Safety Promotional Subcommittee to review. 

  • RECOMMENDATIONRSC-0034-2024
    Moved ByCouncillor J. Horneck

    That the memorandum dated November 19, 2024 from Erica Warsh, Vision Zero Program Lead regarding the Mascot Concept be referred to the Road Safety Promotional Subcommittee.

    Referred